Broadcast Management Course in Netherlands

The course aims to strengthen the capacity of managers working in the media sector (in programme and/or journalism management) to contribute to organizational development in a changing media environment


Important Dates

Course dates: May 28 – June 8, 2012 (2 weeks)

Media: Radio, Television and internet
Type of Diploma: Certificate
RNTC application deadline: September 15, 2011
NFP applications: online between July 1 and October 1, 2011 (on paper: September 1, 2011)
Deadline non fellowship applicants: February 28, 2012

Course information 

Broadcast management: a discipline in it’s own right 

More than ever broadcast managers have a crucial role to play in ensuring the success and the future of their organisations. Whether working for state, public, private or commercial broadcasters managers face the challenge of having to help their organisations adapt and thrive in an increasingly competitive media industry. Characteristic of the industry are rapid technological change, fragmented and fickle audiences able to choose from a growing number of media outlets, and a complex, shifting political and legislative environment.

Traditionally broadcast managers have been either promoted from the ranks of programme-makers and journalists or appointed from management positions outside the broadcast sector. In both cases they often find themselves not well-equipped for the specific challenges of broadcast management in which a proper understanding of the creative process and the production pathway has to be combined with the ability to manage limited financial and technical resources, and give innovative leadership to a group of highly creative and articulate individuals. Where once it was enough to have a background in either media or in some form of management, broadcast management is now increasingly seen as a discipline in its own right, requiring professionalisation; broadcast organisations now need to be committed to ensuring their managers develop and continue to develop the knowledge, skills and attitudes they need to be effective and successful.

Who can apply? 

All RNTC’s courses are targeted at media professionals from developing countries and countries in transition. If you are working for a media organisation, or an organisation working with the media, you can apply.

For all our courses, the following requirements apply:

  • you have a minimum of three years working experience in the media
  • you have followed secondary education, and professional education or training in media
  • you are used to work with computers
  • your speaking and writing skills in English (the course language) are sufficient

There are no restrictions on the age of the applicants or on the maximum number of participants from one given organisation or country.

Specific target group for this course 

This course is open to managers working in programme/editorial management at organisational or departmental level in the state, public, private or commercial broadcast sector. Applicants are expected to have at least three years experience of working in broadcasting and should be currently working in management.

How to apply? 

We warmly welcome you to apply for this course. In case of any troubles with your application, please contact us at

Self-paying or sponsored candidates only apply with RNTC. Nationals from 60 countries can apply for a NFP-fellowship, provided by the Dutch government. They apply with both RNTC and NFP.

Course fee and fellowship 

To cover the costs of participation, you have three options:

  1. You or your organisation covers the costs. Upon request, we’ll provide you with detailed information about the costs involved of the course of your choice (
  2. You’ll find a sponsor or a grant to participate (for more information,
  3. You’ll apply for a Fellowship under the Netherlands Fellowship Programme (NFP)

Nationals from the following countries are eligible for a NFP-fellowship: Afghanistan, Albania, Armenia, Autonomous Palestinian Territories, Bangladesh, Benin, Bhutan, Bolivia, Bosnia-Herzegovina, Brazil, Burkina Faso, Burundi, Cambodia, Cape Verde, Colombia, Costa Rica, Cuba, Democratic Republic of Congo, Ecuador, Egypt, El Salvador, Eritrea, Ethiopia, Georgia, Ghana, Guatemala, Guinea-Bissau, Honduras, India, Indonesia, Iran, Ivory Coast, Jordan, Kenya, Kosovo, Macedonia, Mali, Moldova, Mongolia, Mozambique, Namibia, Nepal, Nicaragua, Nigeria, Pakistan, Peru, Philippines, Rwanda, Senegal, South Africa, Sri Lanka, Sudan, Surinam, Tanzania, Thailand, Uganda, Vietnam, Yemen, Zambia, and Zimbabwe.

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